International Baby Planners

Supporting Baby Planners Across the World

How to Become a Baby Planner or Maternity Concierge & Certification

IBPA consistently receives questions on How to Become a Baby Planner and we thought it would be wise to write a post about the most important tips on how to get started! Here are the key items we think you need to think about before becoming a Baby Planner or Maternity Concierge:

  • Have you researched your local market and know if you have a good target market to secure clients in? You are looking for people who can afford your services and have the disposable income to pay you.
  • Do you have a passion and related background in helping new parents specifically in dealing with pregnancy, birthing and parenting situations?
  • Are you business savvy?
  • Do you have a good head for marketing and sales?
  • Do you have $1,000 -$3,000 to spend in your initial start-up costs (this budget would be for the essentials like your website, logo, marketing collateral, business registration etc.)?
  • Do you have at least 15-20 hours a week to devote to launching a business?

The most popular question we get asked is “do I need to be certified”? Our answer to this question is no. IBPA does not recognize any baby planning certification programs currently and frankly believes our niche still needs to mature in order to gain strong credibility. However, if you decide to get certified by any organization we advise that you do your research into who is the certifying body (ex. is it industry recognized) and what value are you gaining for that investment. We advise that before you invest any amount of money into a baby planning business you should determine if you have a local market to sell to first. Afterall, if you don’t have a market you won’t have clients to sell to and who’ll eventually purchase your services. We’ve seen many baby planning businesses fail within the first year because they do not do their market research. Once you do your market research and find that you have a viable market we suggest you spend your money wisely on items such as:

  • a great website with strong SEO (strong site engine optimization can help people find your site easily on the internet through key search words)
  • a professional looking logo and graphics
  • marketing collateral
  • marketing tools such as Constant Contact
  • business start-up advice from a baby planning/maternity concierge expert, business attorney, business accountant
  • become a Child Passenger Seat Technician through SafeKids Worldwide
  • look at joining organizations like the International Association for Child Safety and brush up on your child safety background
  • experience as a lactation consultant, doula, midwife, nurse, child birth educator, counseling, background in early childhood education or baby product retail are all excellent skills to have on your resume

We also believe spending more than $3,000 on your start-up budget is really unnecessary unless you’re looking at building a major website, database and marketing machine with all of the bells and whistles.

If you have any questions related to How to Become a Baby Planner please email us at info@internationalbabyplanners.com or call #503-297-5326. We’re happy to help you if we can!

Good luck if you’re launching your baby planning business and please consider joining IBPA once you’ve started your business.

ABC Kids Expo 2011 – Cruz’in at ABC

by Shannon Harlow, Hello World Baby Planning & Maternity Concierge

WOW, what a couple of days!  Stormie and I embarked upon the annual, not open to the public, ABC Expo which is the world’s largest expo of Baby/Child/Mom gear.  It is amazing and even with 4 days we could barely scratch the surface of all the amazing stuff here!

I can’t even tell you how many times  each day that I said the words, “that is fantastic!”  There is a myriad of smart people designing and engineering baby products that are not just extremely attractive to look at but are truly insightfully designed.  It amazes me still all that we were able to see, touch, push, pull, fold, play with, put on, carry and then some.  Brilliant.

Since strollers are probably my first love, of baby gear, I’ll start with one of my all time favorite lines, UPPAbaby.  UPPA is a longstanding brand known for sleek design that is exceedingly user friendly combined with adorable colors, UVA protection and eco-friendly fabric.  UPPA’s crowning achievement, the Vista, is so popular amongst moms that it has been become the standard for chic strollers.  The Vista’s long list of features makes this stroller an ideal investment for the mobile family.  The G-Luxe and the G-Lite both fall under the umbrella category while still very much living up to the UPPA superiority.  So…what’s in between the super posh and their classy umbrellas?  UPPA has answered that question with the soon to be released Cruz.  The Cruz acts very much like the Vista with the one button telescopic handle-height adjustment, reversible seat, one handed seat adjustment, lustrous frame, car seat adaptor availability, sizable canopy shade and storage basket.  What’s the diff?  The wheels for starters are not the large rubber wheels seen on the Vista but are replaced by smaller “umbrella-like” wheels which feature the same rubber over EVA foam material.  And, like all UPPAbaby strollers there are shock and suspension in the wheels so the ride in the CRUZ is very smooth.  It is more compact at over 21 inches wide.  The Cruz does not have a bassinet nor does it have the option of adding a second seat.  However, at a price of around $460, I think most parents will be delighted to see this addition to the UPPA baby family.

Advanced Maternal Age

by Lisa Lee of Angels 4 Mommies

Today many women are bearing children after the age of 35, at which point they are medically considered to be at an advanced maternal age.  According to the CDC’s National Center for Health Statistics, since 1990 the number of births for mothers age 35-39 has increased by 57% even though the population of women in this age group has only increased by 5%.   Also, since 1990 the birth rate for mothers 40-44 has increased by 70% and the birth rate for mothers 45-49 has tripled.  In 2006, 494 children were born to mothers age 50-54.  In the past it was not unusual for women to bear children later in life.  The difference today is women are having their first child after age 35.  The number of women having their first child over the age of 35 has increased eight-fold since 1970.  In the news and in the entertainment industry we see plenty of examples of later in life mothers:  Halle Berry, Geena Davis, Elizabeth Edwards, Nicole Kidman, Holly Hunter, and many more.

So why is a distinction made with respect to moms having babies later in life rather than sooner? Well, the main reason is that later in life moms are more at risk for pregnancy complications.  Pregnant women over the age of 35 are considered at higher risk for miscarriage, twins, gestational diabetes, pregnancy-induced hypertension, placenta problems, preterm birth, stillbirth and having a c-section.  Such mothers are also more likely to have pre-existing health conditions (i.e. diabetes, high blood pressure, and heart problems) that can affect pregnancy.  Babies born to mothers who are over the age of 35 are at greater risks for birth defects.  According to the New England Journal of Medicine, a twenty year old woman has a 1 in 1667 chance of having a baby with Down’s Syndrome and a 1 in 526 chance of having a baby with any chromosomal abnormality.  A forty-year old woman, however, has a 1 in 106 chance of having a baby with Down’s Syndrome and a 1 in 66 chance of having a baby with any chromosomal abnormality.

It’s imperative for women of all ages who are considering pregnancy to weigh the risks and benefits of pregnancy for themselves and their babies.  Prospective parents should talk with their physicians about any health risks from pregnancy for the mother and child.  If desired, the prospective parents may also want to discuss with their physicians the use of assisted reproductive technology.  Some later in life mothers choose in vitro fertilization in combination with donor eggs from younger women.  Genetic screening can be done on both parents before pregnancy to determine the risk of having a baby with genetic defects.  During pregnancy, women are offered certain genetic screening and/or diagnostic tests (i.e. amniocentesis, chronic villus sampling, and fetal blood sampling).  The important thing to consider is what to do with the test results once you have them.  Pregnant mothers-to-be can also decline to have genetic screening or testing done.

From a non-medical standpoint, prospective parents should consider their finances and support system.  Later in life parents may be concerned about paying for college during their retirement years, taking care of elderly parents and young children at the same time, and the lack of friends at the same life stage.  There are a number of social groups that have sprung up to meet the needs of moms having babies later in life: www.motherhoodlater.com, www.mothersover40.com, and www.fertilityover40.com.

Editorial provided by Lisa Lee, a later in life mom and owner of Angels 4 Mommies Baby Planning.  She can be reached through her website: www.Angels4MommiesBabyPlanning.com

Baby Planning Q&A by Lisa Lee of Angels 4 Mommies

What is a baby planner?

A baby planner is similar to a wedding planner except instead of helping couples plan for their wedding, a baby planner helps couples plan for the birth of their baby or babies.  A good baby planner is a good listener, non-judgmental, and truly understands that every pregnancy, like every person, is unique.

What type of services does a baby planner offer?

It depends on the baby planner but a number of baby planners offer a host of select services that generally fall into the following five categories:

Birth Prep – Oftentimes, moms-to-be want to know about their birth options (e.g. midwife, OB, homebirth, natural, medicated, etc.).  A baby planner can discuss each birth option and recommend providers that have been highly rated by other families who desired similar birth experiences.  A baby planner can also provide referrals for labor and postpartum doulas as well as lactation consultants.  Finally, a baby planner can help with designing and stocking the nursery, getting the car seat installed, organizing the baby shower, packing the hospital bag, and doing other big or little things that the parents may appreciate as part of the birth preparation process.  Baby planners can help adopting families prepare as well.

Support-Many moms I speak with through my baby planning business are interested in some form of support in the postpartum period.  It’s important for moms to have a period of recovery from childbirth and time to bond with their brand new baby.  They may need support with breastfeeding, and/or help with other children, housekeeping, and making meals.  A baby planner can help moms get the help they need by recommending and/or interviewing helpers on behalf of the family.  The baby planner sees to it that the helper meets the parents’ basic requirements and has the appropriate experience and/or training.

Products – A number of parents use baby planners to help with the baby registry and product selection.  There are a plethora of resources to help parents select baby products wisely, but some parents don’t want to spend their baby preparation time shopping.  Some parents are paralyzed by the sheer number of product choices and/or are concerned about the number of recalled baby products and really would like an expert to help them select the baby products that fit their values, lifestyle, and budget.  This second group includes parents who want environmentally friendly baby products.  A good baby planner should not push certain products because she or he receives a commission from their sale or works for the store that sells the product.  It’s important for the baby planner to offer her or his client families an objective viewpoint.

Childcare – For moms heading back to work, finding someone to watch over and care for their baby is a priority.  For moms staying home, they still need a few hours here and there without the baby, so they may look to hire a mother’s helper.  In any case, a baby planner can visit daycares, interview and screen nanny candidates, and help coordinate nanny shares.  The baby planner doesn’t actually select the provider but she helps the parents narrow the choices to viable candidates who would be a good fit for the family’s needs.

Concierge – Families can use baby planners to find reputable providers in baby related services, such as baby photographers, childbirth educators, child proofers, doulas, lactation consultants, night nannies, etc.  Some baby planners may also offer concierge services themselves (e.g. doula services, child proofing, etc).

How much does a baby planner cost?

Baby planners generally cost about $75/hour and up, depending on the market.  Some baby planners will do projects on a flat rate basis.  In addition, concierge services may be complimentary depending on the baby planner.

Are baby planners certified by any organization?

Many professional baby planners belong to the International Baby Planner Association (www.internationalbabyplanners.com).  Unfortunately, there is not yet a third party certifying organization for baby planners. The International Baby Planner Association is working on a third party certification program that would meet the needs of parents in evaluating baby planners

What type of questions should you ask when interviewing baby planners?

It’s important for parents to understand exactly what to expect from their baby planner, so possible interview questions include the following: What experiences do you have that are relevant to baby planning? Do you belong to any professional organizations for baby planners? Do you have references that I can contact? How will we communicate? How often? How many clients do you take at one time? Will you provide a written summary of services? Which resources do you use for your research? Will you keep our information confidential?  How long do you keep client files? How much do you charge? Do you offer flat rate services?

Should people who use baby planners have children?

Many people question the need for baby planners.  Their general viewpoint is that the parents and their respective families should themselves be able to handle baby preparation, birth, and the postpartum period.  However, many parents don’t have much or any family support, some parents undergo unanticipated changes during pregnancy (e.g. bed rest, moving across country for work, death of their own parent, etc.), and some parents find they need more assistance than originally anticipated.  The baby planner’s role is not to judge who truly needs a baby planner or not, but to serve families with compassion, integrity, and professionalism.

Baby Bump Planning featured in Daily Candy Kids Chicago

Congrats to International Baby Planner Association member, Amber Crosby of Baby Bump Planning on her October 11th feature in Daily Candy Kids Chicago.  Amber offers services in Chicago and Tulsa and her specialities as a baby planner include baby registry, nursery design, and more.  IBPA is proud to have Baby Bump Planning as a member and congratulates Amber on a job well done!

LITHIUM BATTERY DANGERS POSE EXTRA THREAT TO CHILDREN

By Desiree Miller, www.BottlestoBritches.com

Parents know babies are curious and nearly everything they touch ends up in their mouth, including dangerous things like coins or batteries. What most parents don’t know is there’s an increased threat with certain kinds of batteries found in items all over the house, many of which are well within a child’s reach.  From your TV remote control to your garage door opener to your bathroom scale or even musical greeting card, the round lithium battery commonly used in household gadgets could pose a lethal threat to your little one.

Cara and Terry George want to get the word out about the danger.  Their 18 month old daughter Brenna died after ingesting a battery that they didn’t know she swallowed. “We scoured our house and we have no idea where it came from,” her father explains.  The couple now works to build awareness about these batteries and the threat they carry.  It’s the best way for them to honor Brenna, Cara believes.

They are not the only ones fighting to protect other children.  Safety groups want parents to know lithium batteries are more than a choking hazard.  The batteries can still produce a charge inside your child’s body and damage internal tissues and organs.  Dr. Toby Litovitz with the National Capital Poison Control Center explains the damage would be similar to dropping Drano in tiny drops down the child’s esophagus.  The Poison Center gets calls involving about 3500 cases of battery ingestion each year and the calls are now more serious than ever, with 13 deaths and 73 severe injuries…injuries that can lead to feeding or breathing tubes, or death. The number of incidents involving lithium batteries is on the rise, climbing from just one percent to 18 to 20 percent in the last decade.

Groups such as the International Association for Child Safety and the National Capital Poison Control Center are working to build awareness about the dangers; hoping parents will take steps to keep these batteries away from children.  They want companies using these batteries in their products to put warning labels on the packaging where parents will see them.  They are also asking manufacturers to change the battery compartments to help protect children.  The recommendation is to change those compartments to require a screw.  Their statistics show 62% of children are getting the batteries right out of the gadgets and the hope is that will change if they are harder to remove.  Meantime, Colleen Driscoll with the IAFCS says parents can be sure to store the batteries out of a child’s reach.  “They can secure junk drawers and be sure not to toss them in a trash can, where children have been known to find them in the past,” Driscoll says.

Cara and Terry George want others to understand the risk is real.  They truly hope others will learn from their heartache.  Cara explains their work now is done in Brenna’s name, “Our only hope is to save lives and if we can give one child his or her future and spare one family this unimaginable pain and devastation then we’ll be doing something for her.”

Spring for SIDS Fundraiser by Desiree Miller, Bottles to Britches

Twinkle, twinkle in your eyes.  Are you an angel in disguise?  –anonymous

Finnbar Samuel Boyd is a little angel. Literally.  He’s my nephew who died of SIDS, Sudden Infant Death Syndrome, at just two months and two days of age.  His twin sister turned three last November and we often wonder how much Finn would be like her today.  When he passed away, we had so many questions about what happened, how, and why.  SIDS is a baffling disease, the number one killer of infants from one month to one year of age.  It’s a heartbreaker, to say the least.  Researchers are working on finding the cause and have made great strides in unveiling risk factors.  The American SIDS Institute points out many of those factors can be controlled.  They suggest all children be put to sleep on their back, that babies not share beds with adults, that the crib offers a firm mattress with no extra bedding or toys. They also suggest no smoking around babies.  Meantime, they continue research to help with the things a parent can’t control—the biological causes of SIDS.  And that’s where you can help.  The American SIDS Institute is currently holding its annual fundraiser, Spring for SIDS, asking those who care to put a spring in their step and sunshine in their heart.  They ask that you donate what you can, with proceeds going to help pay for research of SIDS and promotion to build awareness.  Since the American SIDS Institute was founded in 1983 the annual number of deaths has decreased over half.  However, there are still about 2300 babies who die of SIDS each year in the US.  Having lost a sweet, innocent nephew to SIDS, I ask that you give what you can so we can eliminate SIDS completely, and make sure another family doesn’t have to endure the same heartache.

You can make a donation here (http://springforsids.org/make_a_donation.php).  We’d be honored if you wanted to post it in Finn’s name.

Big City Moms Biggest Baby Shower a Big Hit with East Coast Baby Planners

If you live in NYC or likely in the tri-state area, you know all about Big City Moms.  For those outside this area, an introduction:  Big City Moms is the destination for moms, moms to be and families and the premiere social event group in NYC.  Big City Moms was founded by sisters Risa Goldberg and Leslie Venokur six years ago.

Big City Moms and the Bump Founders

Now with over 30,000 members, an online community and events like seminars, family fun days, mommy and me classes, expectant events held every day, BCM is the place to be all over the city.  Their “flagship” event is the twice- annual Biggest Baby Shower where moms-to-be can meet and greet roughly one hundred national vendors and local service providers in a couple of hours and which boasts of new mommy seminars and most talked about, highly coveted gift bags.  It’s become so popular that it outgrew its original location at the American Girl Place and this was the first time it was held at the Park East Ballroom.

The event draws lots of moms, press and, this year, baby planners!  Several International Baby Planner Association members were there:   Premier Baby Concierge, Sweet Pea Baby Planners, Jamie the Baby Guy, and Bottles to Britches.   While we speak often on conference calls and via emails, it was great to meet face-to-face, an opportunity that is usually reserved for IBPA’s annual meeting at the ABC Kids Show in Vegas!

The seminars were well-attended, the food was great, the gift bags were bursting!  All in all, Big City Moms “delivered!”   It was a pleasure for me to sit in on the “New York City Mom Survival Guide” seminar by the Knot and the Bump founder, Carley Roney, and to meet her afterwards.   There was an excitement in the air; and it was a success for both moms and vendors.  I would definitely suggest this event to all moms-to-be, as well as baby planners and vendors, who are in NYC or can make the trip.

Want to see more? Click here to check out the Big City Moms Biggest Baby Shower April 2010 Video!

Ah, the gift bags!

Sweet Pea NYC and Premier Baby Concierge at BCM

Bump Founder Carely Roney and Shannon Choe (PBC)

Finding fever faster- a guide to thermometers by Desiree Miller

No need to wake a sleeping baby for a temporal, or forehead, temperature measurement.

Written By IBPA Member – Desiree Miller of Bottles to Britches

With flu fears flying around and cold season upon us, everyone is watching for symptoms like fever, especially in children. These days, there are dozens of different kinds of thermometers on store shelves, so how do you know which one is the best fit for your family? For Canton mom Therese Delashmutt, it was more a process of elimination. Her toddler Gabe doesn’t care much for the traditional thermometers. Delashmutt explains, “There was no way he’d keep a thermometer under his tongue, or his arm for that matter.” So each time Gabe got sick, Therese tried a different kind of thermometer. And she had many, many options to try, with so many on the market.

The National Institutes of Health is currently conducting a study comparing the accuracy of oral, ear and forehead, or temporal, thermometers. The American Academy of Pediatrics no longer recommends the old-fashioned mercury models for environmental reasons. But, according to Atlanta pediatrician and AAP Spokesperson Dr. Jennifer Shu, “When it comes to digital devices, choosing one has more to do with the age of the child than the type of thermometers.”

So what works? Dr. Shu explains, “For babies under six months, the most accurate way to do it is through a rectal thermometer. A lot of parents don’t want to do that on a regular basis if the baby might not be that sick, so it’s perfectly fine to do an underarm thermometer.” However, Dr. Shu suggests you double-check an underarm reading over 99 with a rectal reading before heading off to the doctor.

If the child is older than six months you can try an ear thermometer or the temporal type. How does that work? Dr. Shu says it’s simple. “Swipe it across the child’s forehead and behind the ear and that tends to be very reliable. It’s very easy because the child doesn’t have to sit still for very long and it’s incredibly fast and painless.” That’s what worked for Therese. When he got sick recently with a stomach bug, Gabe not only sat still for the temporal reading, but according to Therese, “he even helped hold his hair up for us”.

There are other options, too. Some are strips that sit on the forehead or pacifier type models. There are even some that light up red, yellow or green for easy readings in the dark. The AAP says don’t worry if one type is a degree or two off from another method. The important part is to tell the pediatrician how the measurement was taken, with what device. Dr. Shu suggests, “Try not to do any adding or subtracting at home and we’ll just take the whole picture into account.”
But do be careful of things that will impact the information you get. For example, if your child just ate something cold or hot, the number will reflect that. Also allow for outdoor interference, especially if you use an ear thermometer right away. “Wait for about 15 minutes and let the child’s temperature warm up to the regular body temperature and the room temperature, as well,” Dr. Shu recommends.

Also keep in mind that fever doesn’t say everything when your child is sick. Take into account their changes in mood, alertness and sleeping and eating habits when you decide if your child needs a doctor.
Therese is thrilled to have an easier time of taking her son’s temperature after being sick of the added frustration of the fight to find out if he had a fever in the past. “When your kid is sick, you’re running around cleaning up after them. One less thing to worry about is awesome.”

Becoming a Baby Planner – Free Information Call on Jan. 14th, 6:30 PST

The International Baby Planner Association will be hosting a free information call for those interested in becoming a baby planner.  Baby Planning is an exciting industry which serves and meets the needs of expecting and new families.  We will discuss the most common questions about becoming a baby planner as well as IBPA member benefits, industry trends, manufacturer relations, baby planner certifications and have time for questions and answers.  Specific topics include, but will not be limited to:

  • What is a Baby Planner?

  • History of Baby Planning and the projected future of the industry.

  • What is the IBPA/NBPA and how can they support my baby planning business?

  • What specific benefits can IBPA/NBPA give me if I become a member?

  • IBPA requirements for baby planning businesses

  • IBPA’s industry leading affiliates and partners

  • IBPA Baby Planner Certification Program

  • IBPA Manufacturer Relations Program

  • IBPA Member On-line Forum

  • How to get started

When: THURSDAY, JANUARY 14th 6:30 pm PST/9:30 pm EST

If you would like to be a part of this call, please email us.

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Melissa Moog & April Beach